American Crew Forming Cream

Fiber-like, resinous product helps thicken, texturize and increase fullness to hair. It provides a strong, pliable hold with a matte finish. Works well in shorter hair, 1-3 inches in length. For high hold with low shine.

Use to create a straight, sleek look or to soften naturally curly or wavy hair with conditioning elements such as aloe vera. Repels moisture to keep styles intact and provides excellent hold and shine. For high hold with high shine....

Anti-gravity volume powder with a matte finish. Give hair lift, thickness and a matte finish with American Crew Boost Powder. This weightless powder adds grit for dramatic, gravity-defying texture. And, it can be layered with virtually any other American Crew...

Provides light control for fine or thin hair of all lengths, resulting in a natural look with slight definition. Light Hold Texture Lotion is formulated with natural extracts like ginseng to make hair look thicker and increase manageability. This is...